Diploma in Digital Marketing
This diploma introduces students to business, marketing and digital channels used in modern organisations. The curriculum includes accounting, economics, digital marketing, content marketing, search-engine marketing and optimisation, web design, social media marketing, consumer behaviour, marketing analytics and practical training.
Tuition Fees
Quick Facts
Fees by Study Year
Tuition for each year of the programme
- Year 1RM 15,950
- Year 2RM 16,950
Other fees
- International Administration Feeone-timeRM 3,000
- Registration Feeone-timeRM 1,000
Indicative fees in Malaysian ringgit. The final amount is confirmed in your offer letter. Fees exclude 6% SST where it applies.
This diploma introduces students to business, marketing and digital channels used in modern organisations. The curriculum includes accounting, economics, digital marketing, content marketing, search-engine marketing and optimisation, web design, social media marketing, consumer behaviour, marketing analytics and practical training.
- (SPM) with at least credit in any 3 modules, or any equivalent qualification
- (STPM), with a minimum of Grade C (GP 2.0) in any module, or any equivalent qualification
- For other qualifications and certificates such as UEC, Foundation or STAM, applicants should contact an education consultant or submit an application for admission assessment.
IELTS 4.5
Diploma in Digital Marketing is a Diploma programme at University Malaysia of Computer Science & Engineering (UNIMY), lasting 2.5 years. Classes are taught in English.
Subjects you will study
- Introduction to Accounting
- Introduction to Economics
- Basic Concepts of Marketing
- Introduction to Digital Marketing
- Design Thinking
- New Venture Creation
- Business Statistics
- Appreciation of Ethics and Civilizations /Malay Communication Language I
- Community Service
- Introduction to Finance
- Introduction to Management
- Management Information System
- Content Marketing
- Search Engine Marketing and Optimization
- Operations Management
- Web Design and Development
- Social Media Marketing
- Consumer Behaviour
- Introduction to Business Laws
- Introduction to HRM
- Organisational Behaviour
- Introduction to Advertising
- Marketing Analytics
- Big Data and Emerging Innovation
- Business Mathematics
- Integrity and Anti-Corruption
- Final Year Project
- Practical Training
- Language of instruction
- English